Tag: marketing

All the articles with the tag "marketing".

• Marketing in 2026

  Posted on:Alvar Laigna | December 7, 2025 |  at 10:00 AM

  In 2026, the marketing is defined by a paradox the more autonomous and invisible AI becomes, the more radical and essential human authenticity is. This article explores the strategic shifts that will define the next era of marketing.

• Marketing in 2025

  Posted on:Alvar Laigna | January 28, 2025 |  at 10:00 AM

  The marketing environment stands on the brink of a seismic shift, driven by the unstoppable progress of artificial intelligence.

• Customer Engagement in Today’s E-Commerce Landscape

  Posted on:Alvar Laigna | December 3, 2024 |  at 10:00 AM

  Dynamic landscape of customer engagement in e-commerce

• Making Brands Cool Again

  Posted on:Alvar Laigna | December 1, 2024 |  at 10:00 AM

  Remember when your favorite brand had a meaning?

• Beyond First Sale — Rethinking Product Lifecycles

  Posted on:Alvar Laigna | November 16, 2024 |  at 10:00 AM

  What if we could make this market work better for everyone involved brands, sellers, and buyers?

• Web3 and The Customer Experience

  Posted on:Alvar Laigna | November 12, 2024 |  at 10:00 AM

  Lets explore how Web3 could reshape loyalty programs as we know them

• How Modern Brands Are Reimagining Customer Relationships

  Posted on:Alvar Laigna | November 11, 2024 |  at 10:00 AM

  Brands revolutionize how they build lasting customer relationships

• Enhancing B2C Engagement through Gamification

  Posted on:Alvar Laigna | September 19, 2023 |  at 10:00 AM

  In the age of fleeting attention spans and digital distractions, brands vie for the elusive customer engagement, often seeking inventive ways to capture and sustain interest.